Monday, February 9, 2009

Marketers know a lot more about audiences than television programmers


Today's article in The Australian about the networks accusing each other of copycat behaviour strikes me as old news.

I've said this before, but brand owners know a hell of a lot more about audiences than television networks. 

I've got an idea, why don't they work together? 

Let's call it brand entertainment.

5 comments:

free movies said...

well this looks like a really cool stuff.

Stan Lee said...

I think you may have just invented the soap opera. ;-)

Kate Richardson said...

Ah Stan, they were the good old days. Television has really gone to the dogs since then

download free dvd movies said...

Captivating topic you have there Kate. :)

viagra online said...

I've said this before, but brand owners know a hell of a lot more about audiences than television networks.