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Today's article in The Australian about the networks accusing each other of copycat behaviour strikes me as old news.
I've said this before, but brand owners know a hell of a lot more about audiences than television networks.
I've got an idea, why don't they work together?
Let's call it brand entertainment.
5 comments:
well this looks like a really cool stuff.
I think you may have just invented the soap opera. ;-)
Ah Stan, they were the good old days. Television has really gone to the dogs since then
Captivating topic you have there Kate. :)
I've said this before, but brand owners know a hell of a lot more about audiences than television networks.
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